The programmme curriculum covers a range of issues related to service operations, consumer behaviour, sales management, marketing management and supply chain issues related to business. With an emphasis on retail management and marketing topics, exploring key developments and trends in this area through a range of workshops and consultancy projects.
The unique programme is exclusively crafted for professional aiming at developing competencies in the area of Retail Management. The program develops in depth understanding of all the verticals of Retail Sales. Enhancing Business Skills: Selling Skills, Customer Relationship Skills, Communication Skills, Software application, Data Management. Store operations, Analytical & interpretation, Decision Making & People Management Skill. Inculcates Self-reliance in participants to interacting with senior management and collaborating on special projects that directly influence the business. In nutshell the PGDRM programme equips Retail managers to understand the dynamics of modern organized retailing and general management capabilities needed to run day to day retail business.
Bachelor’s Degree in any discipline from a recognized University/ 3 year Diploma after 10+2 in any discipline.